Mr. Aroca co-founded Hispanic Market Advisors with over 12 years of experience in Hispanic marketing began in 2007 translating websites from English to Spanish in the computer labs of Florida International University, in Miami. With a simple desire to grow a niche market by helping brands and small- and medium-sized companies connect with the online Hispanic market. Besides connecting powerful brands with Hispanic consumers, Hispanic Market Advisors® is currently designing a Corporate Social Responsibility (CSR) program with two other organizations to boost computer literacy among US Hispanics. Hispanic Market Advisors® is also a GSA certified vendor and serves as a catalyst for a growing electronic government.
Uno de los factores más relevantes a la hora de potenciar el posicionamiento web de tu contenido, es justamente optimizar el contenido para que sea considerado único, de alta calidad y valor editorial. Si bien hay muchos factores de relevancia importantes para “SEO en español“, le listamos 200 de ellos que hemos compilado de varias… [Read More]
Facebook isn’t something of the past. Even with other social platforms like Twitter and Instagram gaining steam, facebook is far from being death. In fact, it’s been picking up speed lately. However, it is important to note that the social network is changing what you see, from whom, and when. Similar to what Google is… [Read More]
It’s not news that brands are always trying to connect with their audience as cost-effectively as possible. The channels used to achieve this objective may vary; while some brands play more focus on paid advertising, others decide to concentrate their efforts in organic SEO and social media marketing. Usually, it’s a combination of all of… [Read More]
Last Wednesday April 2, 2014 at Hispanicize 2014 #hispz14, Dr. Sarita Arteaga, President of Hispanic Dental Association (HDA) Foundation, and Dr. Ivan Lugo, former HDA President and currently with @CrestLatino participated at a panel about Hispanics and Oral Health. The panel was moderated by Ana Patricia Gonzalez from Despierta America at Univision. The panelists discussed… [Read More]
Here’s a file I put together to share some of our compiled notes from the Social Media Week NYC Conference that took place during February 17-21, 2014 at Highline Stages, NYC. Check the last page of the embedded file for a direct link to watch all the available live streaming videos of the conference (log… [Read More]